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By Kate Knibbs on May 28, 2015


By Kate Knibbs on May 27, 2015


By Darren Richardson on Apr 10, 2015


Sponsored by ad:tech SF

Coolest thing at ad:tech SF: VR goggles everyone can afford

By Joe Kukura on May 27, 2015

Virtual reality is supposedly the next big thing, but right now no one is using it. Sure, Samsung has a pair of $250 VR goggles that only work if you own a Galaxy Note 4, Sony will release some VR goggles probably around the $1,000 price point in 2016 and of course the celebrated Oculus Rift virtual reality headset will also not be available as a consumer product until 2016. In addition to these VR headsets’ prohibitive price tags, there is the inconvenient fact that you have little or no content to watch on them. A brilliant little San Francisco startup is disrupting the VR industry before the VR industry even exists. They’re called DodoCase, and they have a do-it-yourself cardboard virtual reality headset that costs — get this — $25. It’s called the DodoCase VR Toolkit and was on display

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Christa Avampato

Christa is a writer, product developer, and marketing professional. She founded the creative consulting practice, Chasing Down the Muse. Most of her writing lies at the intersection of business, technology, and culture. Her extensive writing portfolio includes features on PBS,, Wise Bread, The Motley Fool, and a series of live blogs from Mashable's Social Good Summit. She is the Founder of content development company Read her personal blog at and follow her on Twitter @christanyc and LinkedIn

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